In a first-of-its-kind legislation, Denmark has announced that they are going to allow their citizens to copyright their faces and voices against AI. Essentially, if any deepfakes or AI-generated content is created using their features—without their consent—they are allowed to take action to have it removed. In the world of age verification solutions, this opens a discussion about online safety, age verification software, and the protection of minors.
Deepfakes and Digital Identity: Why Denmark’s New Law Matters
Online age verification is often met with some level of concern, “What is the need to verify age online?”, but with Denmark’s new law, this might seem like an easy answer. Denmark has brought about this first-of-its-kind law because of the explosion of AI and its content-creating capacities. AI, with all of its benefits, has been able to snowball into this unstoppable machine. But what about identity rights?
Denmark believes its citizens should be able to stop others from creating media that could be harmful or off-putting using someone else’s image. What if someone could make a video of you saying something you never said? Even if you can prove that it was not you, that this was manipulated, it is a scary thought.
As the internet starts to become its own society within our world, we can no longer take for granted our digital identity. People need to be able to take action when boundaries are crossed, and that’s what Denmark is trying to establish—some order.
The Connection Between Deepfakes and Age Verification Risks
Deepfakes is a concept that was once a groundbreaking one-off, but is now becoming an eerily normalized reality. Deepfakes are a type of media manipulation in which AI and other technology can be used to create videos, images, and sounds of people or objects. This manipulation can come in a variety of ways. While it can be as obvious as putting your face in a Britney Spears music video, its use can be more nefarious than that—and that’s where the problem lies.
Deepfakes have started to spread like wild fire across the internet. The problem with these deepfakes is that they are becoming more and more realistic letting anyone create anything- about anyone.
Denmark’s law and the regulation of AI all tie back to a safer online world. It is necessary to protect citizens in all aspects of the internet, and it is especially important to protect minors in the digital world like we do in the physical world. Age verification solutions help us do just that. Online age verification is a way of ensuring that minors stay protected.
What Makes an Age Verification Solution Effective in 2025?
Age verification solutions are effective if they are user-friendly, quick, and efficient. They need to minimize traffic drop-off while ensuring that they provide the necessary level of security required to ensure that minors cannot bypass the system. Age verification solutions need to be implemented in a way that does not allow others to trick the system.
In 2025, there are a variety of age verification solutions in the market. Online age verification can be done with a credit card, a phone number, or a bank account. You can also verify age online with age verification software integrations such as age estimation or KYC systems.
How to Choose the Best Age Verification Solution in an AI-Driven World
Choosing the right age verification solutions can seem daunting for companies, but this does not have to be the case. Bouncer Digital, for example, offers age estimation, which is one of the quickest ways to verify the age of users as it simply requires a biometric scan.
This solution is backed by AI. This is an important point to bring up, as we do not want to sit and make AI the enemy. AI solutions can help us improve in many ways and are likely going to continue to help us grow in digital spaces. What Denmark—and hopefully other countries—are starting to do is to set limits. These limits are necessary because they bring order to a world which can expand quicker than we can regulate it.
The important conclusion to the conversation being opened by Denmark is that we need to think about safety. Whilst we should be able to enjoy all of the benefits that come with the development of the technology we create we also need to be mindful of all the repercussions it can have. How can we do this? Exactly, how Denmark is doing it. With regulation and age verification solutions we can make sure we are creating a safe digital world.
